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Top SEO Trends For 2021 Every Marketer Needs to look Out and Makes Growth

Looking for Google SEO Trends 2021? No need to worry you are in the correct place.

You are new to SEO business and Want to beat your competition online and get all of those sales leads. Search engine optimization is one of the greatest dynamic trends for your business. Search engine results depend on user activities. we have the benefit of working on SEO strategies with clients on a daily, and we have an absolutely good interest in understanding and excitement what’s coming for SEO in 2021.

SEO Trends For 2021

Top SEO Trends For 2021

Did you know? Just 5 years ago it was very easy to rank a website on Google’s 1st page and to get visitors to a website. Those good old days are long gone due to the increase in competition.

Nowadays, this 2020 ranking a website in Google is not that easy. Every day Google’s algorithm keeps on changing to give its users the best possible results. So, if you are trying hard to rank your website. Don’t worry you are in the right place! The following are some SEO trends we see with Google that will help you stay ahead of the fabulous top rankings in 2021.

User Experience:

In 2021, user experience is going to be a key role in business success. The websites having a good user experience must be one of your top priorities. Now, all users and google want are a faster loading site. No one wants a slower loading site. You will end up with your traffic as well as the SERP position to a competitor.

When it comes to the page’s user experience, some important factors that have to be kept checked includes mobile-friendliness, faster-loading timer, easy to read content, and making sure that your website is having an SSL certificate and some other. Google will keep your website on the top page, the website having better organic rankings that have a great user experience. This is likely to be a large change and possibly will impact millions of websites globally.

The following factors must include

  • Largest Contentful Paint (LCP)
  • First Input Delay (FIP)
  • Cumulative Layout Shift (CLS)

Schema – Structured Markup – Featured Snippet

A Schema Structured markup is not new to the SEO world. But Schema plays a vital role in 2021. Schema helps to search engine to understand the context of the page and also help in ranking them good for search-related queries to users.

Some of the important types of Schema

  • Organization
  • Website
  •  Product
  •  Review
  •  Article
  •  Blog Posting
  •  FAQ
  • Video

In the present situation, these featured snippets are getting more click on the google search result page. Google, now to boost the user experience has come up with featured snippets. where a user can read a snippet of the content on the search page itself.

Local SEO

After the Pandemic situation (COVID-19), every business is regularly updating itself from its tradition to digital marketing. Because of improving digital marketing, Local SEO playing the main part in SEO trends 2021. So, don’t delay optimizing your local SEO this is the perfect time to optimize local SEO.

Mobile Optimization

In the present generation, every person uses smartphones and they visit the websites from it. So, mobile optimization is one of the key factors to google. In 2021, you must design a website for mobile-friendly and desktop as well. Finally, mobile optimization is one of the important trends in 2021. If you don’ optimize your website mobile-friendly don’t worry you start now, to optimize your pages as mobile-friendly.

Highly Relevant Content

Everyone knows content is the backbone to SEO, to get more traffic as well as get a good rank on google. Concentrate on keyword Analysis for more on making good high-quality content that is relevant to google suggested search query. Now, the Google algorithm is looking for the most relevant content that satisfies user’s search results.

Https

Https is not a major factor, which affects the SEO  but it still effects indirectly. When a new user browisng for website they notice the website is not secure and getting warning sign diffiently they can leave your website. Which effects your bounce rate and also effects search engine ranking. So, Use HTTPS will provide a trust factor about your website to your audience.

Optimize for E.A.T. (Expertise, Authoritativeness, Trustworthiness)

E.A.T means Expertise, Authoritativeness, and Trustworthiness. This is one of the major important trends and a huge update for 2021. Expertise, which requires the author is an expert in a particular topic, made to clear to your users. Authoritativeness and Trustworthiness, which is a major factor for Google. Your website content is trustworthy and plagiarism-free content to the audience. At the end of the day, All these factors are good, Your web page gets ranked in google and also gets a great response from the audience. So, E.A.T is playa a vital role in the upcoming days.

On Page SEO:

On-Page is the engine of your SEO, without the engine you are not going anywhere. So, in the following few of On Page SEO factors which are the backbone to SEO.

  • Title
  • Description
  • Keyword
  • URL
  • Header Tags (H1, H2, H3, H4, H5, H6)
  • Image Alt

OFF Page SEO

After Google’s EAT update, Google is looking for Expertise, Authoritativeness, Trustworthiness of websites. Having a good number of reference links from relevant websites denotes google about the trustworthiness and authority of our website. So, don’t waste your time, start building your links today, do guest posts, write blogs, be active on social platforms, do content sharing, etc.

These are some of the important SEO trends for 2021. Stay tuned for more updates.

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